Get a detailed, professional analysis of your Etsy shop. We identify exactly what is blocking your visibility, harming your conversions, and limiting your sales — then show you how to fix it.
All packages include a professional PDF report with clear, actionable recommendations. Choose based on how many listings you want reviewed.
The right entry point for a first audit
Our most popular package — for shops ready to scale sales
Comprehensive audit with competitor benchmarking and growth roadmap
All prices in GBP. For hybrid or custom packages, get in touch.
Looking to set up or grow your store from scratch? See our E-commerce Consulting service.
A side-by-side view of what each audit includes. Every package is delivered as a PDF report with prioritised, actionable recommendations.
Would you rather we did the work instead of reporting on it? Etsy Shop Revival is our done-for-you service: we rewrite your titles, tags, descriptions and attributes ourselves.
| What's included | Starter£29 · one-time | Most popularGrowth£79 · one-time | Pro£159 · one-time |
|---|---|---|---|
| Listings analysed | 1 | 3 | Up to 10 |
| Shop homepage review | Review | Full review | Comprehensive analysis |
| SEO keyword analysis | Overview | Per listing | Deep analysis |
| Listing optimisation suggestions | Quick wins | ||
| Image improvement notes | — | ||
| Conversion recommendations | — | ||
| Competitor benchmarking | — | — | |
| Pricing strategy feedback | — | — | |
| Growth roadmap | — | — | |
| Priority handling | — | — | |
| Delivery time | 3 business days | 3–4 business days | 5 business days |
| Report format | PDF summary | Professional PDF | Full professional PDF |
| Order Starter | Order Growth | Order Pro |
The checks, formulas and fixes from our audits, published in full. Read them, apply them, and buy an audit only when you want the measured version.
Etsy & E-commerceA four-step Etsy pricing method for UK sellers: real cost per item, target profit, the 2026 fee formula (divide by 0.868, or 0.688 with Offsite Ads) and a worked example that shows where a £31.95 sale's money goes.
Etsy & E-commerceWhat an e-invoice is, which EU mandates bind whom (established businesses only), what the UK's 2029 Peppol mandate means for consumer and business orders, and the data work an online seller should do now.
Etsy & E-commerceWhat an EU-bound parcel is charged since July 2026 (destination VAT, the €3 per-item duty, carrier fees), how IOSS and DDP change who pays, and how to set up Etsy and Shopify so the buyer is not charged at the door.
Every audit systematically evaluates these 10 areas. No generic advice — every finding is backed by evidence and examples.
Shop structure, categories, shop story
Banner, logo, shop-name consistency
Reviews, shop policies, return terms
Search visibility, keyword strategy
Click-through and search-friendly titles
Content that answers buyer questions
Image quality, order, backgrounds
Competitive position and margin
Successful shops in your category
Factors that turn visitors into buyers
Want to start on the right foundation
Not showing up in search
Visitors aren't converting
Can't break into keyword rankings
An objective, professional review
Growth stalled — need a way through
From choosing a package to receiving the report — a transparent, traceable process.
Choose the right package for your shop — Starter, Growth, or Pro.
Email us your shop URL and the listings you'd like reviewed.
Detailed analysis completed within 3-5 business days, per package.
A prioritised, actionable report with clear recommendations.
Every package is delivered as a professional PDF report. The Pro package additionally includes a growth action plan.
32 verified reviews from Etsy sellers who bought an audit — average rating 4.9 out of 5.
“As a relatively new Etsy seller, I had no idea what I was doing wrong. The audit gave me a crystal-clear picture of my shop's weaknesses and a step-by-step plan to fix them. Three months later, sales are up 65%.”
“I was sceptical at first, but the Etsy audit revealed issues I never would have spotted myself. The SEO recommendations alone were worth it. My shop now ranks for keywords I could only dream of before.”
“The Etsy audit was incredibly detailed and gave me clear, actionable steps to improve my shop. Within 2 weeks of implementing the recommendations, my views doubled and sales increased by 40%. Highly recommend!”
“Etsy'de dijital ürün satıyorum ve Pro audit raporu benim kategorimde nasıl öne çıkabileceğimi somut verilerle gösterdi. Hem arama hem de satın alma davranışı açısından analizler gayet derinlemesine yapılmıştı. Raporu aldıktan sonra stratejimi baştan şekillendirdim.”
“The Growth package gave me a complete picture of my shop's strengths and weaknesses. The recommendations were prioritised, so I knew exactly where to start. The impact on my Etsy traffic was visible within the first month. This is the kind of expert input that no YouTube tutorial can replace.”
“Mağazama harici bir göz gerekirdi, çünkü artık kendi listelerimi tarafsız değerlendiremiyordum. Specifek'in raporu beni hem SEO hem de görseller konusunda ciddi şekilde uyardı. Değişiklikleri uyguladıktan sonra arama görünürlüğüm açıkça iyileşti.”
“Beş yıldır Etsy'deyim ama satışlarım son altı aydır düşüş trendindeydi. Growth audit tam olarak hangi listelerin iyileştirilmesi gerektiğini, hangi fotoğrafların değiştirilmesi gerektiğini ve hangi etiketlerin değer katmadığını tek tek gösterdi. Üç ay içinde satışlarım önceki en iyi dönemimin üzerine çıktı.”
“Very thorough audit. The section on listing descriptions was particularly helpful — I had no idea how much detail buyers actually want to see. The turnaround time was quick and the team was responsive when I had follow-up questions. A worthwhile investment for any serious Etsy seller.”
“I run a small handmade jewellery shop and had been struggling with low conversion rates despite decent traffic. The Growth audit pinpointed exactly why visitors were not buying. Within six weeks of making the recommended changes, my conversion rate nearly doubled. Highly recommend.”
“The Growth audit is worth every penny. The team at Specifek went through my shop methodically and the report covered everything from SEO to conversion rate to how my shop policies were affecting buyer trust. I implemented their suggestions over three weeks and saw a measurable improvement in both traffic and sales.”
“Growth paketini aldığımda mağazamın ciddi bir durgunluk döneminde olduğunu biliyordum. Rapor geldiğinde hem SEO hem de müşteri deneyimi açısından neyin yanlış gittiğini tek tek gördüm. Uyguladıktan sonra favori sayılarım ve ziyaretçi sürem belirgin biçimde arttı.”
“Mağazamın neden dönüşüm sağlayamadığını anlamak için aldım bu paketi. Raporda fotoğraf kalitesi, başlık yapısı ve etiket stratejisi hakkında çok somut öneriler vardı. Önerileri hayata geçirdim ve satışlarım toparlamaya başladı.”
“As someone just starting out on Etsy, this was exactly what I needed. The audit identified gaps in my listing titles and pointed out that my main product photos were not optimised for Etsy search. After making the changes, I got my first sale within ten days. Really solid service.”
“Starter paketi aldım ve raporun hızına şaşırdım. 48 saat içinde detaylı bir geri bildirim dökümanı elimdeydi. Önerilen değişiklikleri uyguladım, mağazamın arama sıralamalarında fark ettim. Kesinlikle tavsiye ederim.”
“Good starter audit. The report highlighted issues with my shop tags and SEO that I had not noticed. The delivery was prompt and the recommendations were easy to follow even for someone without a technical background. One small note — I would have liked a brief call to discuss the report, but overall very happy.”
“I purchased the Starter audit as a trial before committing to a larger package. The turnaround was faster than expected and the feedback was specific and actionable. Within two weeks I had rewritten my listings based on their suggestions and my shop traffic improved noticeably. Excellent value.”
“Pro paketi aldım çünkü mağazamı büyütmeye ciddi olarak karar verdim. Rapor gerçekten eksiksizdi. Listing başlıklarından mağaza politikalarına, fotoğraf kompozisyonundan anahtar kelime yoğunluğuna kadar her şey incelendi. Uygulama rehberi de çok yardımcı oldu.”
“Etsy mağazamı yaklaşık bir yıldır işletiyordum ama satışlar durma noktasına gelmişti. Starter audit raporunu inceledikten sonra başlıklarımı ve etiketlerimi tamamen yeniledim. İki ay içinde organik trafik ciddi oranda yükseldi. Teşekkürler Specifek.”
“Bir yılı aşkın süredir Etsy'de el yapımı ürünler satıyorum. Growth audit aldıktan sonra rekabet analizi kısmı özellikle çok işime yaradı. Hangi anahtar kelimelerde güçlü, hangilerinde zayıf olduğumu somut verilerle görmek strateji belirlememi kolaylaştırdı.”
“Pro paketi alırken fiyatın geri dönüşü olur mu diye düşündüm. İlk ay içinde satış rakamlarıma bakınca pişmanlık duymadım. Raporun kalitesi ve hızı beni gerçekten etkiledi. Özellikle her listing için ayrı ayrı yapılan tag ve başlık önerileri çok işime yaradı.”
“Starter paketi denemek için aldım, beklenenden çok daha kapsamlı bir analiz geldi. Mağazamın eksik noktaları net biçimde sıralanmıştı. Rapordan sonra ilk 3 haftada tıklanma oranım belirgin şekilde arttı. Fiyatına göre kesinlikle değer.”
“The Starter audit is great for anyone who wants a clear picture of where their shop stands. I appreciated that the feedback was honest rather than generic. The team clearly knows Etsy inside and out. Will be upgrading to the Growth package next.”
“The Pro package is for sellers who want real results rather than surface-level advice. The competitive analysis section showed me exactly which keywords my rivals were ranking for and where I had untapped opportunity. The shop has grown consistently every month since I made the changes.”
“I was sceptical at first, but the Growth audit genuinely surprised me with its depth. The competitor benchmarking section alone was worth the price. The report was delivered ahead of schedule and everything was explained clearly. My shop is now performing better than it ever has.”
“I manage two Etsy shops and invested in the Pro audit for my main one. The level of detail in the report was exceptional. The team identified issues I had never considered, including how my shipping policies were reducing buyer confidence. After implementing all recommendations, one of my listings entered the first page of search results.”
“The Pro audit is a genuine investment. The depth of analysis was unlike anything I have seen from other Etsy consulting services. Every listing was individually reviewed and I received a prioritised action plan rather than a generic checklist. My revenue increased significantly in the two months following implementation.”
“Pro paket için büyük beklentilerimiz vardı ve karşılandı. Hem mağaza geneli hem de her listing için ayrı ayrı yapılan analiz son derece değerliydi. Rakip analizi, SEO skoru ve dönüşüm oranı önerileri gibi konuların hepsi tek raporda bir araya getirilmişti. Etsy danışmanlığı arayanlar için bu seviyeye geçmek kesinlikle değer.”
“İngiltere'de Etsy'de satış yapmaya çalışıyorum ve İngilizce SEO konusunda zorlanıyordum. Starter audit raporu hem teknik hem de içerik açısından ne yapmam gerektiğini çok açık anlattı. Rapor kalitesi beklentimin üzerindeydi.”
“Uzun süredir Etsy'de mücadele ettiğim bir dönemden sonra Pro paketi almaya karar verdim. Raporu okuduğumda neden bu kadar zorlandığımı anladım. Hem fiyatlandırma stratejim hem de listelemelerimin görsel kalitesi yetersizmiş. Önerileri uyguladım ve satışlarım dönüştürücü bir noktaya geldi.”
“I tried other Etsy consultants before coming to Specifek and the difference in quality is stark. The Pro audit came with a full written report plus a follow-up summary of the top ten changes to make immediately. Within six weeks, three of my listings moved to the first page of their respective search terms. Exceptional service.”
“Absolutely worth the investment. The Pro audit covered every aspect of my shop and the action plan was structured so that I knew which changes would have the biggest impact first. I appreciated the speed of delivery — a comprehensive report in under 48 hours. My Etsy shop has never performed better.”
“Growth paketini özellikle rakip analizi için tercih ettim. Aynı kategorideki başarılı mağazalara göre nerede eksik kaldığımı net biçimde ortaya koydu. Rapor son derece profesyonel hazırlanmıştı, her bölüm aksiyon alınabilir önerilerle doluydu.”
No. Just share your shop URL and the links of any listings you want reviewed — the audit works entirely from public data.
Starter for new shops or a single-listing test. Growth (most popular) for shops with 3+ listings ready to scale. Pro if you want competitor benchmarking and a full growth roadmap.
Clicking a package opens a secure Stripe checkout. Card, Apple Pay, Klarna, and Revolut Pay are supported. A receipt is automatically emailed after payment.
Starter within 3 business days, Growth within 3-4 business days, Pro within 5 business days. The countdown starts once you submit your details.
Yes. You can email follow-up questions for 7 days after report delivery.
Because the deliverable is digital, refunds aren't available after the report is sent. If you wish to cancel before delivery, you'll receive a full refund.